16 posts

What we think
about hiring.

Hiring, growth, and building teams in Europe.

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Latest writing

Growth6 min read

Growth hacking that actually works: lessons from scaling real businesses

Stop reading growth hacking theory written by people who never built anything. Here are the three things that actually matter for growing your business.

December 12, 2025
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Hiring3 min read

Flexible staffing: when it works and when it doesn't

When flexible staffing works, when it doesn't, and how to not screw it up. Honest advice without the consultant bullshit.

November 21, 2025
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Hiring4 min read

Why everyone's talking about flexible staffing (and whether you should care)

Flexible staffing is everywhere right now. Here's why, and whether it actually makes sense for your business or if it's just another hiring trend.

November 4, 2025
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Hiring5 min read

Your Finnish team can't tell you what German customers want

If you're selling across borders with an all-local team, you're guessing. International hires don't just speak the language - they know things you can't Google.

October 16, 2025
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Hiring6 min read

What headhunters actually charge (and what you're paying for)

Headhunting fees range from 15% to 30% of salary. Here's how the pricing works, what affects the number, and when it's worth paying.

September 25, 2025
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Hiring5 min read

How to hire a content marketer who can actually write

Most content marketer hires produce generic SEO filler. Here's how to find someone who can write things people actually want to read.

September 8, 2025
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Hiring5 min read

Your job ads are why nobody's applying

Most startup job ads read like they were written by a committee. Here's why yours aren't working and what to do instead.

August 19, 2025
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Business Growth4 min read

The actual cost of leaving a role empty for 3 months

You think you're saving money by taking your time hiring. You're not. Here's what that empty desk is really costing you.

July 30, 2025
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Hiring4 min read

Stop hiring for culture fit

Culture fit is how companies end up with teams where everyone thinks the same way. Here's what to screen for instead.

July 10, 2025
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Business Growth5 min read

Why your best people are about to quit

Retention isn't about ping pong tables. The real reasons good employees leave and what you can do before it's too late.

June 18, 2025
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Hiring4 min read

How to interview someone in 30 minutes and actually learn something

Most interviews are an hour of small talk and hypotheticals. Here's how to run a short interview that tells you what you need to know.

May 28, 2025
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Hiring7 min read

Most new hires decide to stay or leave in the first 2 weeks

Your onboarding is probably a laptop handoff and a Confluence link. Here's why that's costing you people and how to fix it.

May 8, 2025
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Hiring8 min read

Hiring across Europe: what actually changes country to country

Notice periods, salary expectations, benefits, legal requirements - what you need to know before hiring in a European country you haven't hired in before.

April 15, 2025
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Hiring6 min read

Why startups lose candidates to big companies

You found the perfect candidate. They took the corporate offer instead. Here's why that keeps happening and how to compete without matching the salary.

March 24, 2025
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Business Growth7 min read

Your first 5 hires will make or break your startup

The first people you hire set the culture, the standards, and the trajectory. Most founders get at least 2 of the 5 wrong. Here's how to get them right.

March 3, 2025
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Hiring6 min read

What "senior" actually means (and why your title inflation is a problem)

When everyone's a senior, nobody is. How startups broke job titles and why it's making it harder to hire the people you actually need.

February 10, 2025
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