A product manager owns the product roadmap and prioritizes what gets built based on user research, business goals, and technical feasibility. They sit at the intersection of engineering, design, and business — translating customer problems into product solutions that drive growth.
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Key responsibilities you can expect from this role
Own the product roadmap — prioritize features based on user research, business impact, and engineering effort
Conduct user research through interviews, surveys, and usage data analysis to identify unmet needs
Write product requirements documents (PRDs) and user stories that engineering teams can execute against
Run sprint planning, backlog grooming, and release coordination with engineering and design
Define and track product KPIs — activation rate, retention, feature adoption, and revenue impact
Align stakeholders across sales, marketing, support, and leadership on product direction and trade-offs
What to look for when hiring a product manager
Typical annual salary ranges in Europe (EUR)
Junior
€40,000–€52,000
0–2 years
Mid-level
€55,000–€75,000
2–5 years
Senior
€78,000–€110,000
5+ years
Ranges reflect full-time salaries in Northern & Western Europe. Actual compensation varies by location, company stage, and candidate experience.
Common questions about hiring a product manager
From request to hire in 3 simple steps
Share your role requirements, team culture, and timeline. We will scope the search and confirm fit within 24 hours.
We present 3–5 qualified candidates. Each has been screened for skills, motivation, and cultural fit.
Interview your top picks and make an offer. Our 90-day guarantee means zero risk if the hire does not work out.
Advice for finding the right product manager
Give a real product problem from your company as a case study. Watch how they structure their thinking — do they start with the user, the data, or the solution?
Ask about a feature they killed and why. Great PMs say no more than they say yes — this question reveals prioritization discipline.
Test their data fluency. Ask them to interpret a retention cohort chart or a funnel conversion table. PMs who cannot read data cannot make good decisions.
Check references with engineers they have worked with. The engineering team's opinion of a PM is the most reliable signal of their effectiveness.
Feedback from founders who hired through us
€1.7M ARR startup • Hired 4+ positions • Focus on European expansion hires
"Working with Herizon has been an absolute turning point for our hiring. They have already helped us successfully bring on board a Growth Marketing Manager and a RevOps Manager, and are now supporting us in finding the right AEs and a Partnership Development Manager. What sets Herizon apart is not only their deep understanding of every role in a revenue organization, but also their ability to truly grasp what we are looking for as if they were part of our own team. They don't just present candidates — they challenge our thinking, help us sort through priorities, and go deep with candidates to ensure we're meeting the right people. I couldn't recommend Herizon highly enough for any company looking to build out their revenue teams with the right people."
"Found people who actually understand the problem. They're from regions where sustainability challenges are real and motivation to solve them is high."
Sustainability tech company at €2M ARR
Hired 2 in 14 days
"Other agencies take months. These guys actually deliver. Hired 2 people in a week and brought diversity of thought to our team."
Listed tech company
Fast growth team hire
"Found our PM in 6 days. Remote worker from Finland is super cost-efficient for our German company."
Early-stage startup at €1M ARR
Product team hire in 6 days
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